Mercedes of Reno

Location

Reno, NV

Size

10,725-sq-ft

Delivery

Design-Bid-Build

Designer

Stantec Architecture

Photographer

Jeff Dow Photography + Motion

Performance Meets Precision

In the luxury automotive world, the customer experience begins the moment they arrive on site. For Mercedes-Benz of Reno, that meant updating and expanding their facility to reflect the brand’s engineering excellence and modern design language. This project delivered both a show-stopping new showroom and a fully modernized service facility, all built to meet updated Mercedes-Benz USA standards.

Showroom Impact, Service Efficiency

The addition of a 7-station service building expands the dealership’s capacity for maintenance, repairs, and detailing. Multiple new lifts and a dedicated wash bay keep workflow moving efficiently. At the same time, the new showroom creates a refined, high-impact first impression for customers, aligning architectural finishes with the brand’s national image.

Occupied Remodel, Zero Downtime

Beyond the new construction, the project included a complete remodel of the dealership’s sales and service offices. All work was carried out while the dealership remained fully operational, requiring careful phasing, safety planning, and communication to minimize disruption. Customers continued to shop, meet with service advisors, and take delivery of vehicles without interruption, even as spaces transformed around them.

Built for Durability and Safety

The service and wash bay addition is constructed with CMU walls, structural steel columns, and a panelized roof system with a single-ply membrane. Overhead doors provide easy vehicle access, while ceramic tile in the service bay and sealed concrete in the wash bay offer low-maintenance durability. High bay lighting improves visibility for technicians, and an exhaust fan system—interlocked with a carbon monoxide detection system—ensures a safe working environment.

Precision in Every Detail

The team supervised the installation of each vehicle lift, coordinating closely with equipment vendors to meet manufacturer specifications. This attention to detail ensures the facility can accommodate the latest Mercedes-Benz models while maintaining peak operational efficiency.

On Time and On Spec

Despite changes to the national standard specifications during the project, the team maintained the original completion schedule. The result is a dealership that blends cutting-edge design with the functionality needed to serve both customers and staff for years to come.

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